Thursday, 10 June 2010

Lacroix's Generosity In Keeping His Legacy Alive – 10/6/10

Some of Christian Lacroix’s spectacular creations will live again as part of France's national heritage. Lacroix tragically lost his label last year after enduring drastic cutbacks causing staff losses and subsequent licensing deals for only a few of his product lines including men's clothes, wedding dresses and perfumes. The current owners have confirmed a generous donation of 11 outfits for France’s Decorative Arts Museum.

The ministry said that an additional 3000 haute couture designs from collections dating from the inception of the label in 1987 to its end in 2009 would be lent by the company to national museums when required. Along with the Culture Minister, Frederic Mitterrand, we are thrilled that Christian Lacroix’s contribution to French haute couture will be preserved and exhibited to enhance national collections.

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,