Tuesday, 1 June 2010
Something doesn’t smell right in Switzerland this week. Switzerlands competition commission have paid a visit to some of the luxury brands including L’Oreal SA, Dior SA and Chanel SA. The labels may be fined after sufficient evidence was found of price fixing cosmetics and perfume.
We play the waiting game now, as the companies are yet to respond to the allegations. The size of the penalties and possible fines for cartel-rules will all be confirmed once the companies are investigated.
Whilst L’Oreal spokeswoman Stephanie Carson-Parker currently denies ‘any breach of the cartel act that could have been intended to distort competition’, it is apparent that Switzerland is not proving to be so neutral after all.
Image credit: chanel.com
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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au