Friday, 27 August 2010

Sky Blue Moment As Tiffany & Co Handbag Collection Launches - 27/08/10

It’s the moment Tiffany & Co lovers have all been waiting for- the launch of their debut handbag line. We previously brought you pre-launch info on the exclusive line, and now the designs are out on the market for all to see. Although “roughly 90% of the luxury chain's sales remain in jewellery”, the new handbag collection features a range of stylish designs starting at US$395 and leading up to a luxury large crocodile skin handbag (priced at US$17,500)

Whilst Tiffany & Co’s signature jewellery designs range from entry price point of US$200 for sterling silver to an average bridal piece of US$3,300, the handbags seem well priced and in line with the pricing strategy of the brand for existing products.

With the market showing grand signs of renewed retail life after the recession, we think the Tiffany & Co handbag line will prove popular, and we have to say they look pretty fabulous! We have our eye on the Manhattan satchel in violet glazed crocodile (with Tiffany blue accents on the hardware of course) but aahh that would be one of the more expensive!

We look forward to seeing the new designs in Australia and we are happy to offer assistance in removing some of that table ware in order to display this cleverly put together and 'in and on themed Tiffany range' by designers, Richard Lambertson and John Truex.

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,