Friday, 13 August 2010

Burberry Are Keeping It In The Family - 13/08/10

How has Burberry suddenly raised $5.3 million? It seems through the clever tactics of CEO Angela Ahrendts after she cashed in some of her company shares. Ahrendts sold about 400,000 shares which were priced between $13.44 and $13.58 leading her to pay roughly $1.28 million in taxes. The shares were sold to help raise capital for Burberry, and Ahrendts seemed determine to keep it in the family. As they say, what you sow you reap (or rather you reap what you sow.)

Image credit: Burberry.com

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Posted by MO at 6:00 am
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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au