As fashion follows trends, it’s no surprise that Armani Exchange will be including 3-D elements in their advertising campaigns. Armani Exchange are leading the industry with a first for the fashion world- an interactive 3-D campaign that will be included in upcoming issues of GQ, Elle and Interview magazines, amongst many more. The campaign, titled “2020/Speed Style” will launch this month, and will encourage readers to head to the Armani website (with their complimentary 3-D glasses from each magazine), to further explore a unique 3-D page on the site with music videos and more. This is definitely fashion for the future!
Image credit: Armani Exhange
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