Sunday, 8 August 2010

Luxury Brands Take To The Sky - 09/08/10

Which helicopter would you buy between a Hermes, Versace or Mercedes-Benz? It seems the latest luxury fad is a designer helicopter, with a number of brands flying into action. Whilst the Mercedes-Benz helicopter seats 8 people, the Hermes helicopter features rich-brown calf leather seats with the design priced at $10 million. The Hermes chopper is white, and features the traditional Hermes orange in sport ribbon stripes down the side. Versace took a more traditional approach to their design, through partnering with helicopter designer Agusta Westland.

Image credit: emercedesbenz.com

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Posted by MO at 9:32 pm

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au