Monday, 23 November 2009

Behold The New ‘House of Burberry’ – 23/11/09

Norwegian artist Jens Werner thought it would be “fun” to paint his house, located in Larvik, in Burberry’s famed plaid pattern.

This image, from a Daily Mail report, shows the finished makeover. We wonder what Burberry think. We don’t think they will appreciate his art, which has been called “tacky”. In fact, they are suing a pets accessory chain for using their plaid pattern (see our report on 21 October: Burberry Is Being Dogged By Plaid Plagiarism)

On the other hand, Burberry may not care as they may be too busy with their expansion into India.

We read in a Times Online article that Burberry is poised to enter a new joint venture with Indian fashion retailer Genesis Colors. C.E.O. Angela Ahrendts said," Obviously, India is on a different curve [to China]. We only have about two stores there now, but I see the same growth potential.”

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,