Monday, 12 October 2009

Tiffany & Co. Tipped To “Outperform” – 12/10/09

Last week, we revealed that Tiffany & Co. shares climbed a huge 4.6 percent (see the MO Down on 8 October). Today, it’s come to our attention that Zacks Equity Research singled Tiffany out as their “Bull of the Day” on October 7.

We read in a Reuters article that Zacks concluded, “Tiffany is well positioned to deliver robust sales and earnings growth.”

“Tiffany is concentrating more on smaller size store formats that offer selected collections of lower priced higher-margin products, which in turn enhance store productivity.” We’ve previously discussed Tiffany’s expansion of their ‘entry point’ sterling silver lines (see the MO Down for September 9).

Zacks went onto say that cost cutting through “reducing its headcount and trimming capital expenditure with fewer store openings” is contributing to the brand’s improved position.

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Who's behind the MO DOWN

Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au