Friday, 9 October 2009

Coach vs. Target In The Battle Of The Handbags – 9/10/09

In the case of Coach vs. Target, Coach is adamant that Target copied one of their handbag designs. But it will be up to a Manhattan court to decide whether Target will receive another black mark against their name (Coach also sued Target in 2006 for the same offence. The companies settled outside of court.)

Coach is alleging that Target sold handbags with "exact and/or confusingly similar reproductions of Coach's Ergo designs and Signature Patchwork designs." In a complaint filed at a U.S. District Court in Manhattan, the company requested Target stop selling the bags and pay an undetermined amount in damages, injunctive relief and attorney fees.

Representatives for Target were said to be reviewing the case and have defended their actions, saying that it is their policy “to respect the intellectual property rights of others."

We will be watching this case carefully, and will let you know when the judge makes his final ruling.

Click here to read more on this case.

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,