Wednesday 17 February 2010

The Diamond Market Celebrates As Tiffany & Co. Expands – 17/2/10


As James E. Quinn, President of Tiffany & Co., visits Sydney and Melbourne this week, we can almost hear the luxury jewellery market expanding…

According to an article in The Australian, Quinn is in Australia this week to showcase a new range of jewellery designs by Paloma Picasso, daughter of Pablo Picasso.

He is also looking for locations for new Tiffany stores, describing Melbourne (where a new store opened in December 2009) as “superlative in terms of sales growth.” He also said, “Sydney can sustain a second Tiffany store.”

And it’s not just good news for Tiffany & Co., we read in Reuters that “diamond shares are set for a boost from a recovery in gem prices.” An analyst revealed the rough diamond market is recovering, with prices close to where they were prior to the downturn.

However, the diamond market recovery may also be linked back to Tiffany & Co. as they have just launched their latest bridal jewellery. After all, isn't a Tiffany & Co. diamond ring "timeless perfection forever after"...

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au