Friday 15 January 2010

Burberry Partners With GQ.com For Online Fashion Simulcast – 15/1/10


Breaking news on the Burberry front is that they have partnered with GQ.com and will release live footage of their Autumn/Winter 2010 Menswear fashion show in Milan on the GQ website on January 16.

The show will also be streamed simultaneously on live.Burberry.com. Click here for more details of Burberry’s clever use of web promotions. We visited the Burberry Live website and there is a countdown to the launch (which even counts the seconds!!). Plus, there’s links to their official website, Art of the Trench site, Facebook, Twitter, YouTube and so on.
Posted by Anonymous at 7:06 am
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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au