Tuesday, 4 August 2009

Jimmy Choo’s The Perfect Fit As Malaysia’s Tourism Ambassador – 4/8/09

Shoe designer Jimmy Choo may live in London, but he still calls Malaysia home. So he was definitely a ‘shoe in’ for the role as their new tourism ambassador.

In an article in Malaysia’s New Straits Times, Malaysia’s Tourism Minister, Datuk Seri Dr Ng Yen Yen, said, “this appointment was part of the ministry’s moves to promote Malaysia at the international level.” This is another big development for Jimmy, who was in the headlines a few months ago for his collaboration with H&M (see the MO Down for 17/6).

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Who's behind the MO DOWN

Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au