Monday, 10 August 2009

Hermes Takes Customer Service To New Heights In Japan – 10/8/09

In the country where Hermes is the number one luxury brand (according to Luxury Institute's ‘Wealth Report’ released earlier this year), they have taken customer service to new heights with their own brand of helicopter to make chic haste from Narita Airport to Tokyo city.

We heard from Reuters that this helicopter, dubbed the "l'Helicoptere par Hermes", will be white with ribbons in the classic Hermes orange painted along the sides. And inside, there will be room for four people on plush brown calf-leather seats. How much, you ask? Well, it’ll set you back 75,000 yen (AU $938) for a 30-minute journey.

Click here for more info and a sneak peak inside this fashionable flying machine.

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,