Wednesday 26 August 2009

Louis Vuitton Celebrate Contemporary Art and Fashion - 27/8/09

Q: What's 400 pages and includes three book-in-books (not shop in shops)?

A: It's the soon-to-be released livre grand by the name of "Louis Vuitton: Art, Fashion and Architecture" due out in September. The tome celebrates the collaboration between Louis Vuitton and many known and unknown artists, architects, photographers and designers over a centenary (or so). According to a blurb on publisher Rizzoli's website, "Louis Vuitton can claim to maintain the richest and most varied associations with the world of art. Included in this volume are Louis Vuitton’s important collaborations with an elite group of artists, architects, designers, and photographers, such as Jun Aoki, Shigeru Ban, Vanessa Beecroft, Olafur Eliasson, Zaha Hadid, David LaChapelle, Jean Larivière, Annie Leibovitz, Takashi Murakami, Richard Prince, Stephen Sprouse, James Turrell, Inez Van Lamsweerde, and Vinoodh Matadin..."

The pioneering house continues to be at the forefront of innovation looking to other complimentary and interesting areas such as contemporary art and design. As previously reported at The MO Down, these collaborations, in our opinion, add ongoing cache to the brand and reinforce the investment value in every purchase.

Article by: Melinda O'Rourke

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au