Monday, 18 October 2010

Luxury News in Brief 18/10/10


Just bringing you some quick news updates from over the weekend. Many instances of positive figure-reporting coming from the luxury industry recently, and we’re happy to hear it. Looks like the good times are returning.

Louis Vuitton’s figures are great for their first nine months of 2010, LVMH total sales climbing 23.6 per cent. It goes to show that its core products provide security to the brand, and also customers. Customers want something that signifies a good investment and for this, say the figures, there is nothing better than a Damier or Monogram piece from the collection.

Likewise for Burberry, the brand has experienced a 21 per cent rise in first-half revenue, largely attributed to the Chinese market, and increased coat sales in Europe. Despite a drop of over 4.1 per cent last week, Burberry shares have risen dramatically this year. Many experts have attributed this to its skilful use of digital media to increase awareness. Burberry has still to take China by storm, and looks to do so in July 2011. For more info, check out Bloomberg’s full report.


Image credit: bloomberg.com

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Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury, www.moluxury.com.au