Thursday, 4 June 2009

Louis Vuitton Reaches for the Stars & Moon.... 03/06/09

'The journey', the new Louis Vuitton advertising campaign, shot by Annie Leibovitz, with Buzz Aldrin, Sally Ride and Jim Lovell, that we reported on yesterday in The MO Down, marks the 40th anniversary of the Apollo 11 mission to the moon. What about Neil Armstrong we hear you say? According to he was invited but declined the offer... Read more:

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Who's behind the MO DOWN

Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,