Saturday, 20 December 2008

Hedi Slimane photographs for Prada; Prada finally opens in Melbourne - 20/12/08

Hedi Slimane has done extremely well, with relatively limited experience in fashion prior to joining Yves Saint Laurent and working in the men's apparel and accessory area in the 90's before being promoted to the Rive Gauche Homme designer role... only years after he was snapped up by DIOR Homme. Since leaving he has focused on photography and now Prada has tapped him on the shoulder to provide some moody and slightly rebellious photography for their up and coming campaign spring/summer 2009 men's campaign. Read more...

After a very long gestation period of almost 18 months the Prada flagship store on Collins Street finally opened its doors yesterday, just in time for Christmas. A stunning store that has a combination of both Prada Milan's Heritage store in the Galleria and the more modern contemporary designs. The store beautifully showcases the Donna and Uomo ready-to-wear collections, handbags, luggage, small leather goods, accessories and eyewear and will be a definite treat for the Melbourne customer. The store is situated in a wonderful part of Collins Street between Russell and Exhibition Streets and is housed under the exclusive Melbourne ladies club, The Alexandra Club.

Yet another fine coupe for Melbourne with the international brand presence growing ever with Bvlgari's new store just opening, Paspaley Pearls first store in Melbourne, Louis Vuitton's newly renovated store, Emporio Armani, Rolex... all in and around the new Grand Hyatt complex. Further complimenting the incumbent luxury neighbours such as Hermes, Gucci, Giorgio Armani and Chanel. A delightful mix of brands for this fine city.

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Who's behind the MO DOWN

Melinda O’Rourke is the founder and Director of MO Luxury, a dynamic, Sydney-based management firm specialising in luxury brands and services. Melinda and her associates at MO work with local and international brands across prestige retail, fashion, fine jewellery, timepieces and specialised services. Melinda is well-connected, well-read, and well-versed in the demands of the luxury market and its client base. Her advice is firmly based in objectivity and ultimately, accountability. Melinda offers constructive counsel and both strategic and creative thinking and is able to draw upon a strong network of specialised talent to compliment the MO Luxury team as needed. Melinda enjoys excellent industry relationships and is regularly quoted in the business and fashion media. Read more about MO Luxury,